Born and raised in Seattle, Washington Mads Jacobsen realized at an early age that music was his bliss, passion and life calling. He began street performing, also known as "busking", at Pike Place Market at 14 years old. There he learned how to perform live for audiences and write songs that capture their hearts and touch their souls deeply. Within a few years he was performing in Seattle's largest venues such as the Moore Theater, Paramount Theater and Neptune Theater with world famous musicians including Allen Stone, Michael Shrieve, and Bobby Long.


After writing and recording multiple albums and headlining major shows in Seattle for years and touring across the USA, Mads decided to go international and went on his first European tour in 2017. 


With just a guitar, a backpack and a tour booked, Mads bought a one way ticket to Dublin, Ireland and left. Not knowing if he'd ever return home. In Europe, he performed on the streets, in cafes, bars, restaurants, open jams/mics, hostels, squats, protests, and venues supporting himself. It wasn't long until he was recognized and got a record deal for his single "Make Up My Mind", in Vienna, Austria, which got over 20,000 streams on Spotify within its first two weeks, played the Strange Days Music Festival in Italy, Edinburgh Fringe Festival in Scotland, played sold out and packed shows, and wrote and recorded new music inspired and influenced by the rich musical heritage and experiences of the European cultures and continent.

After nearly a year and a half of touring over 20 different countries and living across Europe Mads returned home to Seattle with a new international following, outlook and sound. This experience radically changed his life. Soon after he returned he got invited to perform at the Tacoma Dome for thousands of people opening for the Professional Bull Riding rodeo. He also recorded a new EP at Studio X, formerly known as Bad Animals, which he released on May 1st independently. After the release of his EP, he went on tour with William McCarthy, of the Augustines, down the West Coast which he just completed.